Show program

InterCHARM (Autumn) 2019

October 23 (Wed)

Cosmetology congress InterCHARM Med (Day 1)

The congress program was developed by practicing cosmetologists and is addressed to cosmetologists, dermatologists, plastic surgeons who are interested in the development trends of injection and therapeutic cosmetology and relevant issues within the specialty.

Series of master classes InterCHARM Headline Makeup (Day 1)

A new educational show event, consisting of a series of master classes for professional makeup artists. Makeup artists, whose work on social networks is monitored by thousands of people will perform on the stage. Visitors will have the opportunity not only to get acquainted with the intricacies of the work of famous experts, but also to learn about trends from famous beauty influencers

International Summit for manufacturers and retailers Retail Connect (Day 1)

Retail Connect International Summits are the unique combinations of relevant conference program and high-tech online tools which are both created for productive personal negotiations on supplies on different markets in a business space of Reed Exhibitions' show, the world's leading events organiser.

Master-classes "The Beauty Team of Russia" InterCHARM 2019 (Day 1 – nail art)

The Beauty Team of Russia is a project about those who create beauty with their own hands and with creative decisions and unexpected approaches selflessly make appearance in a way. The first day consists of a series of master classes and awarding of winners in the "Nail Masters" category.

Public talks InterCHARM Beauty Talks

As part of the program, chief and beauty editors of magazines and online resources on cosmetics, beauty, style and fashion, together with celebrities and bloggers, will discuss burning issues.

School of Nail Service

School of "Nail Service" is a practical conference for nail service masters. Participants receive exclusive information, get acquainted with the latest industry innovations, discuss current professional issues with colleagues from different regions of the country.

IV Congress "Actual Problems of Podology" (Day 1)

Within the IV Congress “Actual Problems of Podology”, participants will analyse important issues of the profession and hear the valuable experience of practising doctors and experts in this field.

Congress STEM: Pigmentation

During the event, speakers with unique clinical experience in the field of cosmetology will be performing and sharing their experience and answer all questions of interest.

XIV All-Russian Convention of Beauty Salons (Day 1)

At the XIV All-Russian Convention of Beauty Salons, managers will analyse the tools, techniques and experience with which they can apply the previously studied theoretical aspects, market analytics in practice.

October 24 (Thu)

Cosmetology congress InterCHARM Med (Day 2)

The congress program was developed by practicing cosmetologists and is addressed to cosmetologists, dermatologists, plastic surgeons who are interested in the development trends of injection and therapeutic cosmetology and relevant issues within the specialty.

International Summit for manufacturers and retailers Retail Connect (Day 2)

Retail Connect International Summits are the unique combinations of relevant conference program and high-tech online tools which are both created for productive personal negotiations on supplies on different markets in a business space of Reed Exhibitions' show, the world's leading events organiser.

Series of master classes InterCHARM Headline Makeup (Day 2)

A new educational show event, consisting of a series of master classes for professional makeup artists. Makeup artists, whose work on social networks is monitored by thousands of people will perform on the stage. Visitors will have the opportunity not only to get acquainted with the intricacies of the work of famous experts, but also to learn about trends from famous beauty influencers

Master-classes "The Beauty Team of Russia" InterCHARM 2019 (Day 2 – hairdressing and makeup)

The Beauty Team of Russia is a project about those who create beauty with their own hands and with creative decisions and unexpected approaches selflessly make appearance in a way. The first day consists of a series of master classes and awarding of winners in the "Makeup" category.

InterCHARM Permanent Makeup and Microblading Workshops

InterCHARM Permanent Makeup and Microblading Master Classes is an intensive one-day look & learn tutorial for permanent makeup masters and anyone who wants to keep abreast of current trends in permanent makeup.

Perfumery Convention: Niche Retail

Intensive for business owners and niche retail professionals. Speakers of the convention will touch upon the most important aspects of doing business: procurement, trends, work with clients, employee motivation and other topics important for managers.

XIV All-Russian Convention of Beauty Salons (Day 2)

At the XIV All-Russian Convention of Beauty Salons, managers will analyse the tools, techniques and experience with which they can apply the previously studied theoretical aspects, market analytics in practice

Master classes "Nail Desant" (Day 1)

“Nail Desant” - dozens of workshops from famous nail service instructors who will show trendy designs and techniques, tell you all about materials and pass on their invaluable knowledge to you.

Prize drawing among subscribers of "Beautiful Business" magazine

Every fall, the publication holds a unique event among its subscribers - a prize drawing for the magazine "Beautiful Business". This is a win-win lottery in which everyone can win a valuable prize.

NAME INFLUENCE AWARDS BY INTERCHARM

NAME INFLUENCE AWARDS - Award of the best beauty influencers nominated by the audience itself! The award was created and organized by the legendary beauty project No. 1 in Russia - InterCHARM.

IV Congress "Actual Problems of Podology" (Day 2)

Within the IV Congress “Actual Problems of Podology”, participants will analyse important issues of the profession and hear the valuable experience of practising doctors and experts in this field.

Cosmetic Market: Events and Analytics

A special program of the Russian Perfume and Cosmetic Association (RPKA) dedicated to the analysis of the current state of the market of perfume and cosmetic products.

October 25 (Fri)

Conference "Business cases for top managers of beauty salons and clinics"

Conference for top managers of beauty salons and clinics, where famous top managers of leading beauty salons and clinics share real cases and secrets of success in various aspects of the business: finance, staff, advertising, loyalty, services and the image of the leader.

Forum on perfumery and cosmetics marketing "Building a beauty brand"

"Building a beauty brand" – is a forum on the creation and promotion of perfumery and cosmetics brands, will bring together brand directors, marketing directors, owners and managers of perfumery and cosmetic companies.

Series of master-classes InterCHARM Headline Hair (Day 1)

InterCHARM Headline Hair is a new training show-event consisting of a series of master classes for professional hairdressers. As part of the InterCHARM Headline Hair, the latest techniques for dyeing, cutting and styling hair are presented - visitors will learn how to embody the most trendy images from A to Z.

Master classes "Eyes Architecture"

InterCHARM 2019 is an intensive one-day look-and-see tutorial for lash & brow masters, cosmetologists and aesthetists, hairdressers, makeup artists and stylists.

Master classes "Nail Desant" (Day 2)

“Nail Desant” - dozens of workshops from famous nail service instructors who will show trendy designs and techniques, tell you all about materials and pass on their invaluable knowledge to you.

Round table "The market of professional cosmetics: regional distribution and professional retail"

The round table will bring together the owners of professional cosmetics store chains who will discuss the distribution map, must-have brands of products on the shelf, attractive store formats and other important industry issues.

October 26 (Sat)

Beauty franchise conference

The only Russian conference on franchises in the beauty industry, at which the founders of franchises for beauty salons, spas, nail studios, barbershops, cosmetology clinics and fitness centres will share secrets about how the best beauty franchises were created and what the owners usually don’t say.

Series of master-classes InterCHARM Headline Hair (Day 2)

InterCHARM Headline Hair is a new training show-event consisting of a series of master classes for professional hairdressers. As part of the InterCHARM Headline Hair, the latest techniques for dyeing, cutting and styling hair are presented - visitors will learn how to embody the most trendy images from A to Z.

Master-classes "The Beauty Team of Russia" InterCHARM 2019 (Day 3 – hairdressing and makeup)

The Beauty Team of Russia is a project about those who create beauty with their own hands and with creative decisions and unexpected approaches selflessly make appearance in a way. The first day consists of a series of master classes and awarding of winners in the "Hair stylists" category.

InterCHARM EcoDay

Russia has come close to the need to move to a new round of development, making strategic decisions in the field of developing its own market for natural and organic cosmetics. Around this topic a dialogue with experts of the Round Table will unfold.

Epilation Conference "Epilarium"

The Epilarium Conference is an opportunity for epilation masters, heads of epilation salons, as well as those who want to develop in this direction, learn and discuss current trends, and orient themselves in a variety of techniques, equipment and supplies.

Show Days and Venue

Show days:
October 28  (Wed): 10:00 - 18:00
October 29  (Thu): 10:00 - 18:00
October 30 (Fri): 10:00 - 18:00
October 31 (Sat): 10:00 - 17:00
(box-offices operate till 16:00 on Sat)

Venue:
Russia, Moscow, Crocus Expo, Pavilion 3, Halls 13,14, 15, 17, 18

How to get to InterCHARM:

By public transport:
Metro station "Myakinino" (Line 3, Arbatsko-Pokrovskaya) - exit to the Expo-3. Through the internal passage from the subway in the direction of Pavilion 3, then on the escalator to the 1st floor.

By car:
Intersection of Moscow City Ring Road (inner side, 66 km) and Volokolamskoe Highway. The territory has free underground and surface parking.

Have a question?

Contact us:

INTERCHARM Family