Show Program

October 27   |   October 28   |   October 29   |   October 30   |   Venue   |   Questions?

October 27

Wednesday

Cosmetics in Russia: Analytical Business Conference

The conference covers the analytics and trends of the key aspects of  perfumery and cosmetic market: trends and economic data, growth prospects. The conference is created for retailers and cosmetics manufacturers.

Retail Connect: One-to-one Sessions for Suppliers & Retailers

Unique B2B one-to-one sessions for effective supplies and purchases of retail perfumery and cosmetics. Created by professionals. Proved by business success.

Conference "Business Cases for Clinics Management"

2021 premiere! Popular InterCHARM "Business Cases" are now customized to cosmetology clinics. A Business Cases format is discussions between top management of clinics of different volumes and formats about their successful experiences and business mistakes. Discussions are also attended by market experts who complement the business opinion with market statistics and practices.

InterCHARM Conference on Permanent Makeup

An intensive one-day look & learn program for permanent makeup artists and specialists who want to keep abreast of the latest permanent make-up trends. 18+

InterCHARM Master classes and Public Talks (Day 1)

Master classes, public talks and selfie sessions with celebrity makeup artists, stylists, nail artists, well-known speakers and beauty editors and blogs on beauty trends.

Awarding Ceremony of the All-Russian Competition of Beauty Professionals "Beauty Team of Russia"

Awarding ceremony for the winners of the final voting of the "Beauty Team of Russia" competition. Best Hairdresser, Best Makeup Artist and Best Nail Artist will get their Award Trophies on the InterCHARM stage!

October 28

Thursday

Forum on Perfumery and Cosmetics Marketing "Building a Beauty Brand"

"Building a beauty brand" – is a forum on the creation and promotion of perfumery and cosmetics brands, will bring together brand directors, marketing directors, owners and managers of perfumery and cosmetic companies.

"InterCHARM Med" Congress on Aesthetic Medicine & Cosmetology

Program for cosmetologists with authorized higher medical education. At the Congress, experts in aesthetic medicine talk about current trends and achievements in modern cosmetology, methods of therapy for various cosmetological problems and new products in medical cosmetology.

InterCHARM Master classes and Public Talks (Day 2)

Master classes, public talks and selfie sessions with celebrity makeup artists, stylists, nail artists, well-known speakers and beauty editors and blogs on beauty trends.

Awarding Ceremony of Name Influence Awards by InterCHARM

Name Influence Awards by InterCHARM is the award of beauty influencers nominated by the audience! The award was created and organised by the legendary Russia's #1 beauty project - InterCHARM. At the ceremony, the winners get their awards, and take selfie sessions with the show guests.

October 29

Friday

Conference "Business Cases for Beauty Salon Management"

Popular "Business Cases for Salons" are a series of discussions on various key topics related to beauty salon business. The top management of top salons  will share not only their successful business cases, but also the challenges they've faced and difficulties faced by the salon owners at various stages of a business development. Up-to-date data only!

InterCHARM Conference on Aesthetic Cosmetology

Conference program for cosmetologists. The agenda is around modern approaches to non-injectable procedures, trends in professional cosmetology products, formulations and the use of active ingredients.

InterCHARM Master classes and Public Talks (Day 3)

Master classes, public talks and selfie sessions with celebrity makeup artists, stylists, nail artists, well-known speakers and beauty editors and blogs on beauty trends.

Awarding Ceremony of the InterCHARM Gold Medals

Every year InterCHARM presents the Gold Medal as a special prize for the merits of the companies in the perfumery and cosmetic market of Russia.

October 30

Saturday

InterCHARM Master classes and Public Talks (Day 4)

Master classes, public talks and selfie sessions with celebrity makeup artists, stylists, nail artists, well-known speakers and beauty editors and blogs on beauty trends.

Show Days and Venue

Show days:
October 28  (Wed): 10:00 - 18:00
October 29  (Thu): 10:00 - 18:00
October 30 (Fri): 10:00 - 18:00
October 31 (Sat): 10:00 - 17:00

Venue:

Crocus Expo, Pavilion 3, Halls 13, 14, 15.

How to get to InterCHARM:

By public transport:
Metro station "Myakinino" (Line 3, Arbatsko-Pokrovskaya) - exit to the Expo-3. Through the internal passage from the subway in the direction of Pavilion 3, then on the escalator to the 1st floor.

By car:
Intersection of Moscow City Ring Road (inner side, 66 km) and Volokolamskoe Highway. The territory has free underground and surface parking.

Have a question?

INTERCHARM Family

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