Analytical conference "Cosmetics in Russia" (Retail Connect) will bring together manufacturers and retailers specializing in cosmetics, perfumery, personal care and home care products. For 2 days, the program will cover the biggest issues relevant to retail market. The first day of the program will be focused on the main trends and changes in retail market. The second day will highlight features of product promotion in retail. After the conference, there is a possibility to join a series of personal Matchmaking meetings between retailers and manufacturers, which help to find new partners and discuss the details of future partnership in the comfortable business space of the exhibition.
Congress for cosmetologists with higher medical education InterCHARM Med will highlight the most actual and relevant issues of aesthetic medicine.
During 4 days on the main stage, there will be InterCHARM Master Classes and Public Talks. Guests will see the performances of celebrity makeup artists, lash and brow masters, hair stylists and nail masters. Meanwhile beauty editors and bloggers will discuss about beauty, fashion, style and the development of the industry.
Permanent makeup artists will discover new technics and current trends from the experts at InterCHARM Permanent Makeup Master Classes.
Executives will be interested to visit popular conference "Business cases for beauty salons and clinics management". Market experts and owners of beauty businesses will share the experience, solutions and tips for business development during the crisis related to COVID-19.
Business forum "Building a beauty brand" will help marketing professionals, owners and managers to find out new ways of creation and promotion of perfumery and cosmetics brands.
Round table "The market of professional cosmetics" will bring together the owners of professional cosmetics store chains to discuss how to distribute products, the ways to attract clients, to make the store more profitable and other important industry issues.
InterCHARM creates conditions for the development of both beginners and professionals, provides an opportunity to learn from the best experts as much as to show your own talent and business achievements. Companies who distinguished themselves in the perfumery and cosmetic market this year will be awarded during the InterCHARM Gold Medals Ceremony.
The names of top bloggers chosen by the audience will be announced at the ceremony of NAME INFLUENCE AWARDS by InterCHARM. On the same stage there will be the announcement of the best hairdresser and makeup and nail artists who participated in the Beauty Team contest.
This year InterCHARM is going to become a place for sharing the joy of meetings and personal communication with beauty professionals after a long period of isolation. The organiser provides safety measures on the site such as mask regime and thermal screening, access to the use of hand sanitizers, regular airing of the premises, social distancing and control the number of people in the halls. So all participants and visitors of the show could feel comfortable and safe.
Looking forward to the meet on October 28-31 at the main beauty event of the year – InterCHARM 2020!